Online Mystery Shopping prevents maldevelopment in online shops

The customer demands during online shopping differ significantly in comparison to shopping at the stationary retail stores. So retailers know a lot about "How do I increase my customers’ satisfaction and customer loyalty at the stores." How can I reach a high performance index and win shopping-motivated and satisfied customers for my online shop? Online Mystery Shopping, conducting secret test purchases, shows strengths and weaknesses of your online shop, provides customer feedback for strategic optimisation and reveals, which demands of the online shopper need to be fulfilled nowadays.

How are the products presented in the online shop, does the store appearance motivates to shop? Is it possible to find the desired products including the required product information quickly? Are the delivery times as agreed on and is the contents undamaged and complete? Online Mystery Shopping checks from the viewpoint of the customer the look & feel as well as the complete ordering processes. Online Mystery Shopping ensures the required usability and defined quality demands.