Market research Italy
In Italy, IWD started its West European expansion, it opened the Rome office in December 2011. By the beginning of 2012, the first big projects with more than 250.000 POS surveys were implemented in the Lazio region. Surveys in shops from Milan, Turin and Genoa regions came next. Today, a professional project management team in the Rome office and a highly trained supervisory crew, as well as an interviewer team of more than 300, are available.